April 2010

I penned a tongue in cheek article for a blog post for Post Magazine, and they decided to print it.  Since I can't seem to find it on their website, I present it here: I’m actually in a very unique position. I have the privilege of meeting editors and seeing facilities which run the gamut in terms of post production. TV, film, and new media; both back in the Midwest and here in Southern California. I was able to work as both a Creative and as a companion to the Creatives. And through all of these projects, meet and greets, consultations and chats over a beer, I’ve compiled a list of things I think everyone breaking into the industry should know.

Once a year, us posties flock to our mecca, and plant ourselves within the bowels of sin city to suckle from the geek teet, and bask in all it's acronym run glory.  We spend too much on cheap food.  We spend way more on alcohol, and desperately try and find which one of the vendors will have the best afterparty.  Walking each hall and floor tenderizes our feet as if Rocky Balboa was in training.  We hoard swag in the several free branded bags slung over both shoulders.  We shout over the tens of thousands of other people asking the same questions, and demand specifications about balsawood products that won't ship until next year.  We play business card roulette and find out who is where.  We reminisce about older, bulkier and more expensive technological solutions, the same way we'll chuckle over this years offerings in 10 years.